Southern Exhibits
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Building your corporate image starts with a design. Let us assist you in combining your ideas with our expertise for unforgettable results.
Company Name :
Type of Business :
Address :
City :
State :
Zipcode :
  Contact :
  Phone Number :
Fax Number :
  E-Mail Address :
Website :
Products or Services :
Main Competitors :
Primary Reasons for Exhibiting :
Lead Generation Direct Sales Product Launch Presence
Are you currently using an exhibit?
Yes No  
If yes, describe
Name of Event :
Venue & City :
Install Dates :
Show Dates :
Additional Information :
Budget :
Is it flexible by 15% to 20%?
Yes No  
What size floor space will the display be occupying?
Island Linear Peninsula Corner
Height Restrictions :
Obstructions :
Issues :
Do you plan to expand in the future?
Yes No  
Reconfigurations Needed :
What type of display are you considering?
Pop-Up Fabric Covered Panel System Laminate Panel System Truss System
What are your most important considerations in this purchase? # in priority
Price Portability Ease of Set Up Marketing Objectives
How many shows do you exhibit in each year?
Does the display need to be flexible to fit a number of different floor plans/space sizes?
Yes No  
If Yes, Describe :
Is showing weight an important consideration?
Yes No  
What type of products will you display?
Best displayed with :
Shelving Slatwall Display Cases Counters
Do you have product literature?
Yes No  
Will you require storage capacity?
Yes No  
Will you require demonstration / presentation areas?
Yes No  
Number of areas required :
Will you require conference areas?
Yes No  
Number of areas required :
Private (enclosed with full-sized door) Semi-private Informal
What "look" are you after?
Technical Homey Open Enclosed Sophisticated
Hi-Tech Warm Bold Powerful Inviting
What type of graphics will you use?
Company Logo Photos Text Tagline
What are you corporate logo colors?
Do you currently have graphics you will be using?
Yes No  
If Yes, Describe :
Are brochure images (in a large resolution format) available for exhibit graphics? 
Yes No  
What message is most important to communicate?
What is your competition like?
What are their exhibits like at shows you attend?
Are there any elements in an exhibit display that you dislike or are opposed to?
Please detail.

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If you have a sketch or image of something you are considering; please provide.

Southern Exhibits, Inc. and our team look forward to assisting you with your next trade show project.


Jennifer S. Bussott
Exhibit Sales Manager
4360 36th Street
Orlando, FL 32811
(407) 423-2860 

This tip is meant to help you with selecting the right exhibit display and presentation graphics for exhibiting in a trade show atmosphere. We hope they do.

Selecting that display can sometimes seem overwhelming with what seem like never-ending choices. In the end, most look like the same infrastructure. What you think you see is not always what you get.

Take pop-up displays for example. If you are choosing the least expensive model or brand, you may not be saving money at all. Consider these facts and then reassess your budget.

1) Consider how many shows you plan on using your pop-up display for per year. 2) Now think about how many years you hope to keep this pop-up in service. 3) Multiply the number of shows per year by the number of years in service. 4) Divide the price you paid for the system (excluding state sales taxes or shipping) by the total number of shows.

For instance: If you pay $6,000.00 for a fully "dressed" pop-up, plan to do 7 shows per year and hope to keep this display for 4 years, the equation looks like this:

7 x 4 = 28 28 into $6,000.00 = $214.28

This total breaks down to what you are spending on the display for each show. Cut the price of the booth in half to $3,000.00 and you are spending a mere $107.14 for each show.

Compare that figure to all of the other show expenses that you are incurring:

1) Price of the floor space
2) Collateral
3) Inbound & outbound shipping
4) Give-a-ways
5) Carpet rental
6) Trash basket rental
7) Installation & dismantle services
8) Material handling
9) Travel
10) Lodging
11) Staff salary
12) Meals

Your business expenditures should start with your display. After all, this is a reflection of your corporate image and identity. Why compromise? 

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Southern Exhibits, Inc

4360 36th Street SW, Orlando, Florida 32811
Telephone: 407-423-2860 ~ Fax: 407-423-2913

Established 1986


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